Exhibitors & Sponsors

Exhibitor and Sponsor Management Software for Trade Shows and Conferences

Moostoo gives every exhibitor and sponsor what they came for: a booth page attendees actually read, a team with its own tools, meetings booked at the booth, and real numbers after the event. You manage them all from one list, with each company kept once for your whole organization and reused event after event.
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Moostoo Companies list with exhibitors and sponsors, their booths, representatives, leads, meetings and status
3
Company Roles

Exhibitor, Sponsor or Partner, set per event.

4+
Sponsorship Tiers

Platinum to Bronze, plus any custom tier you name.

1
Record per Company

Kept once for your organization and reused every year.

2
Data Regions to Choose From

Canada or the EU, with exhibitor data kept in that region.

Everything Your Exhibitors and Sponsors Need, in One Place

Exhibitors and sponsors pay for your event, and they renew when they can see what it brought them. Moostoo's exhibitor management software gives them tools inside the same app your attendees use, so their booth, meetings and leads are part of the event instead of a separate system, and the numbers at the end come from the same record.

Every Company in One List

Add exhibitors, sponsors and partners from your company directory, give each a type, a tier and a booth, and see their reps, leads and meetings at a glance.

Booth Pages Attendees Read

Each exhibitor gets a page in the app with their story, team, products, brochures and a button to book a meeting. They can write it themselves, or you can.

A Booth Area for Each Team

Booth staff get their own area in the app: a booth dashboard, lead scanning, the booth page editor and the booth's meeting calendar.

Meetings at the Booth

Let attendees book one-to-one meetings at a booth, in time slots and at tables you set, so conversations happen where the exhibitor is.

Visibility for Sponsors

Group exhibitors by tier in the app, show sponsors on your event website, and brand video meeting rooms with sponsor frames at online and hybrid events.

Numbers Sponsors Believe

Show each exhibitor who visited their page, scanned at their booth, met them or saved them, and send an ROI summary after the event.

How Exhibitor and Sponsor Management Works in Moostoo

From adding a company to sending its numbers after the show. Each part links to the matching page of our Admin Guide, if you want the details.
Moostoo company dialog with name, industry, website, type set to Sponsor and tier set to Platinum

Bring Exhibitors and Sponsors Into Your Event in Minutes

Every company you work with is kept once in your organization's company directory, so adding last year's sponsor to this year's show is a search, not a retyped profile. Add it to the event, set whether it's an exhibitor, sponsor or partner, pick its tier and booth, and you're done. Add a new company with a website, and Moostoo fills in its logo, description and industry for you.

  • Platinum, Gold, Silver, Bronze, or your own tier name, like Headline or Startup Alley.
  • Moostoo can draft and publish a first booth page from what it finds on the company's website, without overwriting anything you wrote.
  • Hide a company from attendees without losing its booth, team or leads, and bring it back with one switch.
  • The same company can sponsor one event and exhibit at the next.

See how event companies work →

Booth Pages Exhibitors Can Edit Themselves

A booth page is the exhibitor's shop window inside your event: who they are, their team, their products, brochures and a button to book a meeting. Exhibitors write it themselves from the app, and you can step in for the sponsor who sent their copy by email. You both edit the same page, so there's never a second version to reconcile, and drafts stay private until someone presses Publish.

  • Build richer pages from sections: team members, products, downloads, image gallery, video and contact.
  • Embed videos and slides from YouTube, Vimeo, Loom, Canva, Google Slides and more.
  • Every booth page wears the app's own look, so pages read cleanly on a phone and nothing pasted in can run on attendees' phones.
  • The team section updates itself when the booth team changes.

See how booth pages work →

An exhibitor's booth page in the Moostoo event app with Request Meeting, Visit Booth and an About sectionAn exhibitor editing their own booth page from the Moostoo event app
The Team tab of an exhibitor in Moostoo listing its booth representatives

Give Every Booth Team Its Own Tools

Exhibitor staff don't need another login or another app. Everyone on a booth team reaches their booth's own area in the Moostoo event app, with a booth dashboard, lead scanning when you turn it on, the booth page editor and the booth's meeting calendar. You decide who is on each team, who the booth admins are, and whether only admins or every member can accept meeting requests.

  • Every booth has at least one admin, so there's always someone who can manage its meetings.
  • Booth reps are real participants of the event, not guest accounts.
  • Remove a company and its reps lose access to the booth tools, while its leads are archived.

See how booth teams work →

Turn Booths Into Meeting Points

Exhibitors come to talk to the right people. Booth meeting sessions let attendees book a time at a booth, in slots and at tables you define. The booth team accepts, assigns a rep and a table, and the meeting lands on everyone's agenda. You set when each booth takes meetings and who may book them, so a VIP-only block stays VIP-only.

  • A slot is only offered when a table is free and both people are free.
  • When attendees invite a booth rep from the people directory, the booth's own slots come first.
  • Pause new requests for a session without losing anything already booked.
  • Booth meetings never clutter the public program.

See how booth meeting sessions work →

An attendee requesting a meeting at an exhibitor's booth in the Moostoo app, choosing a time slotAn exhibitor's booth meeting calendar in the Moostoo app with time slots and tables
The Exhibitors page of the Moostoo event app with a Sponsor Spotlight section showing a Platinum sponsor

Give Sponsors the Visibility They Paid For

At an event with forty exhibitors, one alphabetical list buries your headline sponsor next to the smallest startup table. Group the app's Exhibitors page by tier, zone or hall, as tabs or sections, and a sponsor you add later lands in the right group by itself. Show sponsors and exhibitors on your event website from the same records, and link booths to the venue map so attendees can find them.

  • Groups chosen by type, tier or industry, or picked by hand in your own order.
  • At online and hybrid events, frame video meetings with rotating sponsor branding.
  • Exhibitors attendees bookmark are counted in the sponsor's numbers.

See how exhibitor page groups work →

Show Sponsors Exactly What They Got

Sponsors renew when they can see the return. Expo Visits puts every contact between an attendee and an exhibitor side by side: badge scans at the booth, booth page views and time spent, booth meetings and bookmarks. After the event, the post-event report adds an ROI summary per company, comparing what they invested with the estimated value of their leads.

  • Filter by exhibitor, attendee type or a profile answer, and export the list for each sponsor.
  • The exhibitor's own reps are left out, so the numbers are real visitors.
  • Turn lead scanning on for one booth or many at once. Reps scan attendee badges in the app, and each exhibitor's leads export as CSV or Excel.
  • Watch exhibitors ranked by leads captured on the live dashboard during the event.
  • Export the Exhibitor & Sponsor ROI report as a PDF to send with your renewal offer.

See the Expo Visits report →

Moostoo Expo Visits report with one row per attendee and exhibitor: badge scans, booth page views, meetings and bookmarks

What Moostoo Handles for Exhibitors, and What It Doesn't

Moostoo starts once a company has signed up to exhibit or sponsor, and runs everything from there to the numbers after the show. Selling the booth or the package itself happens in your own sales process, so if you're looking for full trade show management software that also sells floor space, plan for that piece separately.

TaskIn Moostoo
Exhibitor and sponsor profiles, types and tiersBuilt in
Booth pages, booth teams and booth meetingsBuilt in
Lead scanning and exports for exhibitorsBuilt in
Expo visits and a sponsor ROI summaryBuilt in
Selling booth space and sponsorship packagesNot part of Moostoo today. Keep using your sales process and CRM.
Floor plan design (CAD)Not part of Moostoo. Upload the finished plan as your venue map.

Sponsor leads can flow straight into Salesforce as leads on the event's campaign. See the CRM sync →

Which Plans Include Exhibitor and Sponsor Management?

Exhibitors and sponsors come with every plan that runs your full event. They aren't part of Moostoo Tickets, which is built for ticket sales and the door.

Event App and Corporate

Exhibitor, sponsor and partner companies with tiers, booth pages, booth teams and booth meetings, exhibitor lead capture, expo visits and the post-event report with sponsor ROI.

Association & Portfolio

Everything in Corporate, plus benchmarking across all the events you run. Compare how each show performed for exhibitors before your next sponsorship sales cycle.

Compare the plans, see how booths appear in the event app, or how badges are scanned at event check-in.

Next Year's Exhibitors Start From This Year's

Companies live in your organization's directory, not in one event, with their full event history. When this year's exhibitors come back, adding them to next year's show is a search, and their logo, description and links are already there.

See the company directory →

Your Data Stays Where You Choose

Pick Canada (Montréal) or the EU (Frankfurt) when you set up your organization. Exhibitor records, booth pages, meetings and leads stay in that region, backups included. That's one clear answer for your sponsors' legal teams as well as yours.

Read where your data lives →

How to Set Up Exhibitors and Sponsors in Moostoo

Five steps from a signed contract to a sponsor who wants to come back.

  1. Add Your Companies

    Pick exhibitors and sponsors from your company directory, or add new ones, and set each one's type, tier and booth.

  2. Build the Booth Teams

    Add each booth's reps and choose at least one booth admin.

  3. Open Booth Meetings

    Set the time windows and tables each booth takes meetings at, and who may book them.

  4. Invite Exhibitors to Their Pages

    Booth teams finish their own pages in the app. Fix or write the ones that need help.

  5. Share the Results

    After the show, export each exhibitor's expo visits and leads, and send the ROI summary.

Exhibitor and Sponsor Management FAQs

What is exhibitor management software?

Exhibitor management software, sometimes called expo management software or sponsor management software, helps event organizers run the companies that exhibit at or sponsor an event: their profiles and tiers, booth pages, booth staff, meetings and the leads and results they get. In Moostoo it is part of the same platform attendees use, so exhibitors work inside the event app instead of a separate portal.

Is there an exhibitor portal?

Yes, inside the Moostoo event app. Everyone on a booth team reaches their booth's own area, with a booth dashboard, lead scanning, the booth page editor and the booth's meeting calendar. There's no separate login.

Can exhibitors edit their own booth page?

Yes. Booth teams edit their page from the app, and you can edit the same page from the admin app. Changes stay in draft until someone publishes them.

Can attendees book meetings with exhibitors?

Yes. Set up booth meeting sessions with time windows and tables, and attendees request a slot at the booth. The booth team accepts, assigns a rep and a table, and the meeting goes on both agendas.

How do sponsors see their results?

Expo Visits shows every attendee who scanned at, viewed, met or bookmarked each exhibitor, and the post-event report adds an ROI summary per company. Both can be exported to send to the sponsor.

Can I show sponsors by tier?

Yes. Each company has a tier, shown as a badge in the app, and you can group the Exhibitors page by tier, type or industry. Your event website's sponsor section reads the same records.

Does Moostoo sell booth space or sponsorship packages?

No. Moostoo doesn't include booth sales or sponsorship contracts today. It takes over once a company has signed up, and runs its booth, team, meetings, leads and results.

Which plans include exhibitor management?

Event App, Corporate and Association & Portfolio. Moostoo Tickets, the edition built for ticket sales and the door, doesn't include exhibitors.

Last updated October 2026. Product details are taken from the Moostoo Admin Guide.