Event Analytics and Reporting From Registration to Wrap-Up

In the weeks before an event the questions are always the same: are we on track, which channel is working, which ticket is selling, and will people be ready to network when they arrive? The pre-event dashboard answers them from your live registration data, with a projection of where registrations will land by the event date, so you can move budget to the channel that converts and push the ticket that lags.

• Registrations by source, ticket type and attendee type, plus revenue by ticket type.
• Where your registrants come from, by country or city.
• See how complete attendees' networking profiles are, and send a reminder to everyone at 50% or below in one click.
• Days are counted on the event's own clock, so your team and the venue see the same daily numbers.

See the pre-event dashboard →

On the day, you want to spot problems before attendees feel them: a queue building at the door, a printer that stopped, a room overflowing while the one next door sits empty. The live command center shows arrivals per minute and how many are still to come, every session's fill against capacity, badge printing, meetings, networking, exhibitor leads and operations alerts, updating by itself.

• Rooms color-code green, yellow and red as they fill.
• Keeps working on venue networks that block live connections, by re-reading every 20 seconds.
• Put it on a big screen in full-screen mode so the whole team sees the same picture.
• Exhibitors ranked by leads captured, as they happen.

See the live command center →

After the event you owe answers: to leadership (did it work?), to sponsors (was it worth it?), to speakers (how did you do?) and to yourself (what changes next year?). The post-event report gathers them in seven tabs, scores the event out of 100 and every attendee by engagement, and exports to files you can hand to people who never log in to Moostoo.

• The Event Health Score weighs attendance, session ratings, meeting completion and profile completion.
• Sessions with attendance, capacity fill, ratings and drop-off, and a repeat-invite verdict per speaker.
• Networking: meetings held, completion rate, busiest time slots and which attendee types connected.
• An ROI summary per exhibitor and sponsor, using a lead value you set.

See the post-event report →

A session's headcount doesn't tell you who came. Program attendance lists every person against every session they saved, checked in to or watched online, with each kind of evidence in its own column. Someone who saved a talk and never came is on the list too, which is often the most useful row. Expo visits does the same for exhibitors: badge scans, booth page views, meetings and bookmarks, side by side.

• Filter by session, exhibitor, attendee type or how people answered a profile question.
• Online and hybrid events show who watched each stream and for how long.
• Exhibitors' own booth reps are left out, so the visitor numbers are real.
• Export either list for sponsors, speakers or your own analysis.

See program attendance →

One event's report tells you how it went. It can't tell you whether you're getting better. Cross-event analytics, part of the Association & Portfolio plan, lines up every event your organization has run: registrations, check-in rates, session attendance, meetings, revenue by ticket type and how your audience mix changes over time. Plan next year's calendar from evidence instead of memory.

• A benchmarking table with one row per event. Click any row to open its post-event report.
• Filter by date range or pick the events you want to compare.
• The post-event report also compares an event with up to five of your other completed events.

See cross-event analytics →